work from home，A 2-year monetization roadmap for building personal IP from 0 to 1

A 2-year monetization roadmap for building personal IP from 0 to 1
Year 1: Positioning and Content Building Foundation
Vertical domain selection
Based on one’s own skills (such as programming, beauty) and market demand, choose a segmented track (e.g. AI tool teaching IP growth rate of 40% by 2025).
Content matrix construction
Output 3 short videos+1 long pictures and texts every week, focusing on polishing the “golden 3 seconds” opening (refer to Tiktok 2024 completion rate algorithm).
Second year: Traffic sedimentation and private domain conversion
Platform linkage strategy
Public domain drainage (Bilibili/Xiaohongshu) → private domain operation (WeChat community), complete fan sedimentation through free information packages.